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PPC ADVERTISING
PPC advertising is a highly controllable, cost-effective way to earn a spot at the top of Google and Bing search results as well as on websites and digital platforms where your target audience spends the most time browsing.
"97% of the world population is turning to online search to find products and services like yours."
Whether you are developing your own PPC strategy or outsourcing to a PPC consultant, there are various steps that need to be followed to ensure maximum traffic, conversions, return on investment, and ultimately maximum business to your site.
MY WORK
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COMPETITOR ANALYSIS. I'll run a complete market analysis of your services areas and industry while finding digital competitors that are investing in PPC with higher Ad positioning, also, we'll analyze search terms and monthly search volumes related to your industry.
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CAMPAIGN STRATEGY. Together we will develop a campaign strategy tailored to your business.
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CUSTOM & DATA-DRIVEN ADS. We will do keyword research to find what and how your customers are searching for your products/services.
We will make creative ads copies for high performing ads along with Split Testing to discover what ads are giving the best performance and optimize them.
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CAMPAIGN TRACKING AND OPTIMISATION. I'll track your campaign performance and analyze the data given on a daily basis, optimizing your ads when necessary, in order to keep a high performing campaign.
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BIDS MANAGEMENT. Managing and tweaking bids for each campaign, monitoring keywords and adjusting individually bidding and more ads improvements.
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REMARKETING. By using the data provided by previous campaigns we will be able to retarget those potential customers that have somehow interacted with your business but not convert.
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REPORTING. We provide reports on the work done, the progress achieved.
BENEFITS FOR YOU
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Advertise Directly to people actively searching for businesses like yours.
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Proven Return on Investment (Google says advertisers earn back 2£ for each 1£ spent)
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Increase in Revenue
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Cost-effective campaigns
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Help your other Marketing tactics such as SEO and Content Marketing.
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Increase Brand Awareness
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Improve your Local SEO
